WHAT IS DIGITAL MARKETING?
The world is now
online. This has made digital marketing channels and social media the most widespread,
interactive and essential of all modern marketing tools. Any effective
marketing campaign will include them in its strategy.
·
As the name suggests, digital marketing can be termed as or defined as
an approach, a strategy, or a branding and marketing exercise using digital
platforms. Digital Marketing is the promotion of your brand, product or service
online.
·
It is believed that Digital Marketing is now the most important part of
the marketing mix. It has grown rapidly in the past few years as more and more
businesses are realizing the importance of a good online presence.
·
Digital Marketing includes many advertising channels including SEO,
email marketing, social Media marketing, pay per click advertising , Google
Adwords, mobile marketing.
WHO SHOULD DO THE DIGITAL MARKETING COURSE?
·
Students seeking for an attractive career in Marketing
·
Entrepreneurs to enhance the business visibility and sales.
·
Freelancers
·
Working professionals from advertising , marketing, information
technology, sales, or business development who wants to specialize in Digital
Marketing
CARRIER
BENEFITS AND JOBS IN DIGITAL MARKETING
·
Digital marketing is likely to create 1.5 lakh jobs within next 2 years and there is huge shortage of
specialized professionals. Digital Marketing is here to stay and everyone wants
to be a part of its future.
·
You can work as Digital Marketing Manager, SEO Manager, SEM Specialist
and Digital Sales Executive, Social Media, Email Marketing, Web Analytics etc,
work as a Freelancer or support your own business. One must know all about all
the Digital Marketing techniques because SEO, SEM, Email
Marketing and Social Media Marketing are interrelated.
Ø Basic
internet knowledge and basic HTML for on page optimization.
Ø Should
have well versed with promotions, marketing logics.
How We Provide
Digital Marketing Training provided by certified and
experienced Web Analyst of our company, having more than 6 years of domain
experience.
·
XPERT INFOTECH (Training Division OF Xperia Technologies Pvt. Ltd.) will
provide real time project training with professional documentations.
·
Our training modules are completely designed according to current IT
market.
·
We provide training by using relevant reference information or detailed
step-by-step instructions designed on a real-world case study scenario.
·
Quick reference card, presentations and class notes is provided to all
attendees.
·
Training Letter and Certificate will be provided by Xperia Technologies
Pvt. Ltd.
Training
Objective
Ø After completion
of Digital Marketing training students can easily able to start their own
online business, such as affiliate coupon websites, affiliated booking portals
etc.
Ø Able to do all kinds of online promotions
Ø Can deliver best
informative and keyword related content
Ø Can easily
maintain online reputation Management (ORM).
Ø Able to generate
huge number of leads for any kind of business.
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